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World Class Live Casino London (Pragmatic Play)


A Brand New Spin to an Age Old Tradition

Flashbacks to 15 years ago, casinos were pretty much a real-life physical experience where you had to actually be there to deal. With the advancement of modern technology, especially internet connectivity, even high-stakes games like Roulette and Baccarat could be offered online.

Thanks to high-speed internet and widespread enhanced video rendering technology, it was soon a reality to be staying at home at Kentucky while dealing cards and raising bets at a casino in Atlantic City, Las Vegas.

Live casino games became a big thing almost 10 years back and have been expanding ever since. The latest and biggest addition to the long line of such businesses is Pragmatic Play Live Casino. Although they were recently established in Malta in 2015 and didn’t even exist during the inception of the idea, they are here now and they are here to stay.

With highly popular Slots and RNG-based online casino games already in their domain, Pragmatic Play Live Casino has acquired a company called Extreme Live Gaming that specializes in Real-time Online Video Streaming & Interactive Entertainment. It’s safe to say that the future of Online Gambling is locked at their hands!

History and Build-up

Founded in 2013, Extreme Live Gaming was soon rebranded to Novomatic Group and then acquired by Pragmatic Play Casinos. The shift was made to essentially focus more on developing better gaming portfolio as well as distributing games across online casinos worldwide.

The company broadcasted Live Roulette, Blackjack and Baccarat games by professional card dealers in Full High Definition directly from their studio in London.

Players could easily join in the table from their computers via internet and get a replicated feel of the actual land-based casinos. The web-based user interface was clean and accessible enough to offer a good user experience. The whole activity was monitored by the UK Gambling Corporation, eCOGRA and Malta Gaming Authority.

However, the Live Casino scenario was still very non-competitive. Very recently in 2019, Pragmatic Play Casinos got the license to move on to Live Online Casino games. They soon set up their studio in Bucharest with state-of-the-art facilities and offered 43 Tables.

Business Strategy


After successful acquisition, Pragmatic Play Casinos made a wild decision to just hold the existing brand and redevelop existing games rather than come up with new ones. That’s where the company hit a landmark goldmine!

Along with a fun leader board feature and well-thought marketing concerns, the developers embraced HTML5 technology. This made the experience smoother for both players and operators. And since none of these were available in the market at that time, Pragmatic Play Casinos to succeed in becoming the market leaders, and that too, in style.

The Studio Experience


The amazingly decorated branded studio with traditional gold and green accents and sophisticated VIP tables just add a fine flavour to overall player experience. Live 4K streaming in four different angles and authentic sounds are all delivered in pitch perfection in real time.

Pragmatic Play Casinos even cater to custom decorations. From the colour of the tablecloth and embossing on the dealers pocket right down to the whole environment around the table can be customized and delivered accordingly to the interested party.

Live Roulette


The Pragmatic Play Casino offers the most diverse portfolio for Live Roulette. With a minimal house edge of 2.7%, the Europe variant of the game is hosted offering access to helpful stats and chat box features. Players can converse with other players at the table as well as the croupier.

The Golden Ball Roulette even offers luxury prizes and cash directly to participants. Reel Roulette variants include Book of Ra, Dolphin’s Pearl, Lady Luck’s charm and many others with fixed-odds side bets. Auto Roulette is also an option for the more inert type of player.

Live Blackjack


Offering only seven seats to seat at each table, Pragmatic Play’s Live Baccarat does allow a single player to take up multiple seats. The Bet-Behind function is also there allowing virtually an unlimited number of players in each game. Along with standard gameplay, the variants support 21+3 and Perfect Pairs that can have as much as a 100:1 pay!

Live Baccarat


The Traditional Macau style card dealing is done in Standard, VIP, Classic, and Super 6 variants during a Live Baccarat game at Pragmatic Play Live Casinos. The bets can go as high as 12:1 in case of exciting games of Super 6. Player/Baker pair and Big/small pair bets are also featured in the game.

Mobile Games


The whole Pragmatic Play Live Casinos experience if fully functional and fully accessible from mobile devices based on Android or iOS. Since their encoding supports HTML5, games can be played in any display, resolution or streaming quality based on the user’s internet speed.

All games look identical to the original table-top setup with no cases of compromise or distraction. Scorecards, dealt cards, hands and all other monitors are neatly placed throughout the screen in both portrait and landscape orientations. You can either see the whole table or zoom in to view the spinning wheel properly. You can them zoom out to get ready for placing bets.

Market Competition & Verdict


Although Pragmatic Games was a bit of a late bloomer in the online gambling scene but it’s in no way a minnow. They have features and facilities that are comparable to many other veteran service providers.

The sheer experience and enthusiasm they have towards adapting new technologies along with outstanding, attractive and practically user-friendly interface makes it a go-to website for any avid gambler who just wants to have a good time.

On the plus side, due to having unique variants of the classic games like Golden Ball Roulette, Pragmatic Play has already gained a niche user base of its own. Now, only time will say what other amazing feature this Gambling Solution Company will come forward with next. Till then, just don’t count cards and happy gambling! Join this Live Casino London for a wonderful gambling experience.